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BCG case interview examples

BCG cases are candidate-led: you propose where to go next and justify the pick. A beautiful framework followed by an expectant silence is the classic failure mode.

What to expect in a BCG case
  • Always close your structure with a direction and a reason tied to the prompt.
  • BCG leans quantitative: expect to set up your own calculation rather than being handed one.
  • Many candidates also sit the Casey online case before the live round.

2 BCG cases

BCGPricingHard
A diagnostics firm has a genuinely better test and no idea what to charge. Find the value-based price.

Healthcare · Candidate-led · 35 min

Open case
BCGCompetitive ResponseHard
A digital challenger is taking deposits at pace. Decide whether to match, differentiate, or let them go.

Financial Services · Candidate-led · 35 min

Open case

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